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Travel Photography Tips from the Experts

Ever wanted to improve your travel photography but weren’t sure where to start? The Hotel Club interviewed top Australian and New Zealand photographers on their tips for amateur photographers, including their best kept secret photographic destinations and what’s in their camera bag plus more.

One of those travel photographers is Penelope Beveridge.  Check out the interviews of all the experts in the industry and learn some great tips.

bronte beach morning light

Bronte Beach in the Morning Light ©Penelope Beveridge 2013

Questions to Penelope

1  What’s your ultimate travel photography destination?
My ultimate travel photography is above the Earth. The world looks very different from the air, the colors, the topography of the landscape, the layouts of towns all take a more abstract viewpoint. One of my favorite places in the world for aerial photography is here in Australia, over Whitehaven Beach, Whitsunday Islands Queensland.

2  What in your opinion is Australia / New Zealand’s best kept secret photographic gem?
Western Australia’s vast coastline is heaven to travel and landscape photographers. Pick any spot from Esperance to Kununurra and you will not be disappointed. The most spectacular sunset and sunrise I have ever seen was at Monkey Mia with dolphins swimming up next to me. For an unusual landscape photo that feels out of this world’s check out “The Pinnacles” which are limestone formations contained within Nambung National Park, near the town of Cervantes.

3  What camera equipment do you take on the road?
A tripod is absolutely essential but if the weight is too heavy I will use a mini tripod, which is not as sturdy but serves the purpose of slow shutter speed and night photography. My photography backpack always has 2 camera bodies and my main camera is generally Nikon D800E camera body with a minimum of 3 lenses Nikon 14-24mm, 70-200mm, 24-70mm. If I have the room I will add 105mm macro lens for close-ups and if I wish to shoot video my 50mm f18 will be tucked away with the gear too. My MacBook Pro computer is another integral part of the kit and a hard drive to transfer and store my raw files. Finally, I always take my mobile phone as I can also include excellent quality phone images as well as the high resolution camera files, that can be shared on numerous social media sites and instantly uploaded.

4  What’s your number 1 tip for amateur travel photographers?
Sunrises and sunsets display magic light for images, beautiful skies, glimmering ripples on water, mountains may have a rim of golden hue capping their peaks and you have approximately 20 minutes of opportunity to capture this amazing light and make an ordinary shot look extraordinary. I use a great iPhone app called “Sun” which allows me to type in a location to check the sunset, sunrise, twilight and even has Google maps so you can zoom in and see where the light will be hitting and what the shadows will be covering. This is excellent if you want to photograph the exterior of a historical building.

5  How do you store your photo’s while on the road?
Because I shoot with the Nikon D800e the file sizes are very large and you are best to carry an external hard drive. If I am in a situation that I cannot bring my external hard drive I have several memory cards all sitting in a small carry case with the label facing up if the memory cards have not been used. The memory card sizes I use are 64gb, 32gb, 16gb and 8gb. If you are shooting video footage you may need more.

6  What’s the most exciting photography trend of 2013?
The most exciting trend in photography this year is achieving beautiful rich colours especially with travel and landscapes as well as a “vintage” retro feel like old masters paintings. Over 64% of people travelling today use their mobile phones to capture photography which has surpassed the point and shoot and DSLR camera user. A significant increase and a change of what equipment people take with them when.

7  What’s your favourite photograph of your own? tell us about the story behind it.
There are a series of photos I captured that I will cherish forever. Images of sea lions swimming with me off the coast in Western Australia, photographing the very different culture in Japan and being welcomed by an elderly Japanese lady to come and dine with the family, flying over the Olgas at Sunset and hanging out of a helicopter to photograph the worlds biggest underpants. All these events I have captured and all have a special story.

8  What’s the most inspiring thing you have photographed?
My most inspiring photography experience was with a man named Keith Hegge. At 94 years of age Keith was Australia’s oldest pilot and I had the sheer pleasure of going up in the clouds with him in a Cessna 172 plane. I realised that age is no barrier, as long as you have passion and will you can achieve anything. So I intend to be like Imogen Cunningham and keep photographing as long as I can hold a camera.

9  What’s your favourite travel photography blog?
My favourite travel photography blog is The Intelligent Travel by National Geographic. I’ts a fascinating travel blog and has relevant, up-to-date information.

dog beach

Dog Beach Western Australia ©Penelope Beveridge Photography

Read the full Hotel Club interview


Top 50 Photography Bloggers by Kred

Penelope Beveridge Photography

We are please to announce that has scored number 12 in the Top 50 Photography Bloggers.

Kred is composed of two scores: Influence and Outreach.

Kred scores reflect Trust and Generosity, the foundations of strong relationships. All of our Kred badges show Influence Scores on the upper left and Outreach Levels on the lower right.

image by David Vagg Photography

Influence is the ability to inspire action. It is scored on a 1,000 point scale.

We measure Influence by assessing how frequently you are Retweeted, Replied, Mentioned and Followed on Twitter. If you connect your Facebook account to your Kred profile, you get Influence points when people interact with your content on your wall and the walls of others who have registered their Facebook account with Kred. Facebook interactions counted towards your Kred include Posts, Mentions, Likes, Shares and Event Invitations.

Outreach reflects generosity in engaging with others and helping them spread their message.

Since we believe that the capacity generosity is infinite, your Outreach score is cumulative and always increases. As of June 2012 the highest Outreach Level anyone has reached is 12, and we expect that higher levels will certainly be achieved in the future.

We measure Outreach on Twitter by your Retweets, Replies and Mentions of others. When your Facebook account is connected to your Kred profile, you get Outreach points for interactions on your own wall and the walls of others who have registered their Facebook account with Kred. Interactions counted towards Kred include Posts, Mentions, Comments and Likes.

Follow penelope on twitter @penelopephoto on Facebook


Kred is the only influence measure to show how Twitter and Facebook activities contribute to your score. Visit your Activity Statement any time at

International Photography Awards New York helped overcome Fear of Failue

Catch of the Day

“Catch of the Day” 2 Awards received from the International Photography Awards in New York photography © Penelope Beveridge celebrity chef Andy Ball in categories Pro Division Fine Art and Digitally Enhanced

Alpaca Herds

“Alpaca Herds” 2 Awards received from International Photography Awards in New York 2013 Professional Categories Pets and Nature – Other. Photography by © Penelope Beveridge This is part of a series of 5 images.

“Alpaca Herds” 2 Awards received from International Photography Awards in New York 2013 Professional Categories Pets and Nature – Other. Photography by © Penelope Beveridge This is part of a series of 5 images.

“Alpaca Herds” 2 Awards received from International Photography Awards in New York 2013 Professional Categories Pets and Nature – Other. Photography by © Penelope Beveridge This is part of a series of 5 images.

“Alpaca Herds” 2 Awards received from International Photography Awards in New York 2013 Professional Categories Pets and Nature – Other. Photography by © Penelope Beveridge This is part of a series of 5 images.

“Alpaca Herds” 2 Awards received from International Photography Awards in New York 2013 Professional Categories Pets and Nature – Other. Photography by © Penelope Beveridge This is part of a series of 5 images.

The 2013 International Photography Awards results have been published and we are very happy to announce that Sydney Australian photographer, Penelope Beveridge today received 22 honorable mentions awards in the Professional Photography Categories:- Advertising, Digitally Enhanced, Night Photography, Landscape, Travel/Tourism, Architecture – Historic, Fine Art Portraiture, People, Pets, Nature – Seasons, Nature -Trees, Children and Portrait.

To hand over your hard work to be scrutinized and judged by over 70 judges word-wide sounds like a daunting task and would rattle most seasoned pros.  Being judged is one of the most difficult process any creative can experience, regardless how long they have been in their industry.  Most creatives will fall into moments of  self doubt, low esteem and feelings of total confusion.  One of the most positive and motivating ways to combat those fears plus monitor if you are heading in the right direction is by challenging yourself.  One way to liberate your fears is enter into a photography competition.  The International Photography Awards in New York are one of the most respected and prestigious photography awards in the world.

Now celebrating its eleventh year, the International Photography Awards conducts an annual competition for professional, non-professional, and student photographers on a global scale, creating one of the most ambitious and comprehensive competitions in the photography world today.

Penelope Beveridge was awarded in the International Photography Awards Competition. International Photography Awards (IPA) has announced the winners of 2013′s competition.

ABOUT Winner:
Australian professional photographer, artist and industry representative Penelope Beveridge’s unique style is a marriage of image composites, fine art principles blended together with beautiful conventional photography. The complexities and intricate details in her fine art images allow the viewers to escape the chaos of the world and transport them into her reality. “My photography is my journey; it’s my lifelong quest for perfection. I want to preserve the moments, harness the emotions and invite the viewer into a visual adventure“.

The 2013 International Photography Awards received nearly 18,000 submissions from 104 countries across the globe. IPA is a sister-effort of the Lucie Foundation, where the top three winners are announced at the annual Lucie Awards gala ceremony. The Foundation’s mission is to honor master photographers, to discover new and emerging talent and to promote the appreciation of photography. Since 2003, IPA has had the privilege and opportunity to acknowledge and recognize contemporary photographer’s accomplishments in this specialized and highly visible competition. The competition is judged by a board of esteemed photo editors, curators, gallery owners, art directors and other luminaries from the international photography community.

Penelope started to challenge herself back in 2007 with her first entry in the pro division, Sydney Mornings Heralds “Shoot the Chef” photo competition. Since that date she had won a total of 36 awards (from the International Photography Awards in New York) and today received an additional 22 awards for 2013 IPA New York.  When asked about entering into photography competitions she said “I had always shied away from ever being part of photo contest, mostly due to the fear of failure.  I was so scared of failure, it held me back for a number of years.  Since entering and winning my first competition, I now push myself to ensure I have images ready to submit as this is my much needed assurance and  gives me a benchmark on how my images are progressing in the photographic arena.  Also when you do get an award its the best encouragement we need as creatives to keep going, not to give up and enjoy the journey”.

Please check out Penelope’s  images that were awarded with a list the Professional Categories she received awards  from the International Photography Awards New York for 2013.

Award received by International Photography Awards 2013 in Professional Category Pets © Photography Penelope Beveridge

“Crias in Sunset” Award received from the International Photography Awards 2013 in Professional Category Pets © Photography Penelope Beveridge

High Tea with Mia

“High Tea with Mia” received 2 Awards from the International Photography Awards New York 2013 in Professional Categories Children and Fine Art. Mia is 6 months old and surrounded by 200 cupcakes which were baked by Sean Beveridge and decorated, styled and photographed by © Penelope Beveridge.

Bar Duomo Pisa

“Bar Duomo Pisa” Received 2 Awards from International Photography Awards 2013 in Professional Categories Travel/Tourism and Architecture Historic Buildings. Photography by @ Penelope Beveridge

The Wine Merchant

“The Wine Merchant” received 2 Awards from the International Photography Awards New York 2013 in Professional Categories Travel/Tourism and Fine Art. Photography © Penelope Beveridge

“Gourmet Haute Couture” dancer/model Angela Bell received 2 Awards in the International Photography Awards New York 2013 in Professional Categories Fine Art and People. Photography by @ Penelope Beveridge

“Olive Grove in Autumn” received 4 Awards by the International Photography Awards New York 2013 in Professional Categories Nature – Trees, Nature – Seasons, Fine Art – Landscape and Panoramic. Photography by © Penelope Beveridge

Medieval Kitchen

“Medieval Kitchen” received 2 Awards from the International Photography Awards New York 2013 in Professional Categories Digitally Enhanced and People. Photography by @ Penelope Beveridge

Lightning over Vineyard

“Lightning over Vineyard” received 3 Awards from the International Photography Awards 2013 in Professional Categories: Advertising, Night Photography, Fine Art Landscape. Photography by © Penelope Beveridge

Article written by Sean @ Bevolution

ViewBug Photo Contest Group Portraits

This week, excited to announce that I have accepted a wonderful invitation to a judge for ViewBug Photo Contests.  Its a great community of passionate photographers with amazing prizes.  The photography competition I will be judging now is Group Portraits which can consist with 2 or more people.  I will be looking for photos that have a story to tell and with that special “wow” factor that lures you into the photographers world.

A little about ViewBug, its a community where you as a photographer, can participate and enter in photo competitions vie to win amazing photography prizes from well known industry brands.  Plus gain industry recognition through your efforts and hard work.  This is a great way to challenge yourself and push your photography to that next level.
ViewBug offers a selection of themes that you can enter and through September to October 2013 I recommend to get your camera out and go shoot a group.Prizes include ProFoto Octa RFi, ProFoto Speedlight Speedring and 300 reward points and there is also the same prizes for The People’s Choice.

Cyril and His Crew Last Supper ©penelope beveridge

Cyril and His Crew Last Supper ©penelope beveridge

Guitar Man and the Mad Scientists Rock Band ©penelope beveridge

Guitar Man and the Mad Scientists Rock Band ©penelope beveridge


The Octa RFi

The most commonly used for such purposes as fashion, beauty and portrait photography. One of the most important reasons for this is that its unique shape creates a beautiful, natural looking catch light in the subject’s eye. Fashion and portrait photographers requiring a soft, even yet controllable key light favor the smaller versions. The larger version creates a beautiful fill light and has a relatively flat shape, making it surprisingly easy to handle.

The latest addition to Profoto’s assortment of speedring adapters is the new and improved RFi Speedlight Speedring. The name clearly reveals what the tool does; it allows you to use an RFi softbox with speedlights to create a soft and flattering light.

The RFi Speedlight Speedring allows you to mount not one but two speedlights of any brand on the bracket. This means that you now have enough power and punch to shoot in bright sunlight or light up an even larger softbox, such as the Softbox RFi 3×4’.

Each speedlight can slide and be tilted inside the softbox, allowing the user to create a remarkably even light with no hotspot. The entire softbox can also be tilted, rotated 360° and adjusted high wise.

The RFi Speedlight Speedrings come with color codes that match the RFi softbox rods. This makes the softboxes easy to mount, even for someone who has never used one before. The new RFi Speedlight Speedring comes with an attachment for Profoto Air Remotes or radio sync units from other manufacturers.

People’s Choice – Win a ProFoto RFi Softbox and a Speedlight Speedring

ProFoto RFi Softboxes It’s more than a softbox. It\’s a light shaping tool. Photography is all about light – about controlling and shaping light. Therefore, a photographer’s tools should be designed to do just that. This is where Profoto’s RFi softboxes enter the picture. RFi softboxes come in all sizes and shapes, and are compatible with all major flash brands. To ensure full control for the photographer, they have a deeper shape, a recessed front, double-layered diffusers and a highly reflective silver interior. Optional accessories are available for even more precise light shaping. In short, an RFi softbox is more than just a softbox

About ProFoto: Profoto was founded in Stockholm in 1968 by photographer and engineer Eckhard Heine and photography equipment retailer Conny Dufgran. Their relationship began when Conny sold Eckhard a flash unit that didn’t work. Annoyed with the faulty unit, Eckhard went home to invent a new type of flash. He returned a couple of weeks later with a superior unit. A few years after that, Eckhard and Conny exhibited the first Pro-1 generator at the Photokina trade show in Cologne. It was an instant success. Profoto was born. With a bang.

Today, Profoto is the world’s leading manufacturer of photography lighting systems. We have subsidiaries and distributors in more than 50 countries. We constantly refine and improve our equipment, driven by the same ambition that once drove Eckhard and Conny – to inspire photographers to explore the endless light shaping possibilities of Profoto.

*Be Social – Get an extra 500 Reward Points by liking the contest, using #viewbug on your submission on instagram or by sharing it on Pinterest. One random person will be selected.

Enter ViewBug Group Portrait Photo Contest today



Should you enter a photography competition?

For many years like all emerging photographers I worked extremely long hours in my “cave”  building my sustainable photography career.  I had reached my first goal to be a full time professional photographer, but that was not enough.  I did not want to just be in the routine of shooting the same images over and over again, I needed to challenge myself.  For years, I had been too afraid to enter any of my images into any photography competitions.  That voice in my head screamed “your work is not traditional”, “its not the right style” “you might fail” “everyone will criticize me” blah blah blah.  Of course, its very common for creatives go through periods of this type of low self esteem and the “self sabotaging thought patterns” although beware its a inner fear and not real.  Being judged is difficult although this is the arena where you can improve and challenge yourself to become a true winner.  It can take you and your photography to a higher level.

In 2007, I had this crazy idea to create a modern adaptation of Leonardo Da Vinci’s “Last Supper”.  There is an annual Australian photography competition run by the newspaper, the Sydney Morning Herald called “Shoot the Chef” offered to both pro and amateur photographers.   Over the years I watched many admired photographers win great prizes and they gained enormous respect in the industry.   At first, when the Last Supper idea popped into my head the negative voice screamed “no don’t be silly, you’re not good enough yet” as I always felt I needed better lenses, camera body, more megapixels, several assistants, a great studio location, a celebrity chef, more experience etc. My “self doubt” list of what I needed before I could do anything was continuing to grow.   Although I loved my “last supper” idea for a short period I was “self sabotaging” it (the idea) as well with this imaginary “self doubt” list.  If I had listen to my negative thoughts I would never have entered my photography and my world would not have opened up to new and wonderful experiences.

To my surprise I was one of the 20 finalists and invited an exclusive restaurant called Becasse in Sydney to hear announcements of  the winners.   Scanning the room was A list photographers who were rubbing shoulders with the top dogs in the industry.   My hubby, Sean was my only support that night, we were the two person party within the packed room of cliques.

The major sponsor for the SMH Shoot the Chef photo comp was San Pellegrino and direct from Italy was their representative to give out the first prizes, a trip for 2 to London and a Fine Dining experience in a Michelin restaurant in Mayfair London.  When the name for the professional division was announced and mine was announced I totally missed what was said due to the heavy Italian accent and the intonations and that negative thought I would not win this when the room had a few shooters from New York and London there.

My husband bear hugged me and I looked up in complete disbelief asking, “did I win”?.  That was the changing point in my career, that moment gave me confidence and reassurance that what I was doing, my ideas and self expression, was given the thumbs up by the industry and don’t stop keep going.  I was on a new high that received the much needed boost of inspiration to reinvent the next stage of my career.

Since that date I have entered and received over 40 separate awards from photography competitions.  Why I continue to enter into photography competitions is due the following reasons.

As a photographer whether keen hobbyist or pro you need to keep re-inventing yourself this means finding new and interesting methods, styles, projects, subjects and tools.  Never feel that learning is done and dusted you will always be learning if you truly wish stay and have longevity in the industry.  You can achieve and feel satisfied in your photography journey although never stop challenging yourself.   Comfort Zones are the most dangerous times, especially for seasoned photographers.  If you are an amateur your comfort zone maybe that you keep returning to that same landscape, sunset, bird, butterfly, people shot that you have taken time and time again for the professional it may mean the constant merry-go-round of marketing, getting the job, editing, invoicing and starting the business cycle again with no extra efforts or time set aside for personal projects.  Find the time to go out and shoot something new and exciting for yourself, keep your passion alive.   Beware photography without the burning flame of passion can  die out and you hit the so called brick wall of ideas.  That feeling of despair as a photographer is awful and whole other topic that I will write about. This is very common feeling for well established photographers we all need to re-ignite and keep the internal flames alight.

Photography competitions are available online, through social media, camera clubs, print media and of course world wide,  international photography competitions.  I urge if you love photography get involved and compete with yourself,  watch yourself grow.

As a judge for a number of photography competitions internationally and local here are a few tips to help your chances of winning.

Cyril and His Crew Last Supper ©penelope beveridge

Cyril and His Crew Last Supper ©penelope beveridge

Tip 1

Read the rules and guidelines, if you do not follow the instructions on file size, format, file naming etc your beautiful image maybe disqualified.  I have seen this numerous times.  Check on the categories and if your images is the suitable for that division.  eg if the category is sunset do not enter a rain cloud sky, its the wrong area and even if its a stunning image it will not be considered.  Many of the competition state a image must be taken in that year.  These are the considerations you must check before entering any comp.

Surf Dogs on Dog Beach

Surf Dogs on Dog Beach

Tip 2

Don’t give away your copyright!  This is a very important area.  If the competition has clauses where you are giving up your copyright forever, that’s dangerous,  you need to read the Terms and Conditions (the T & Cs) and if you see the words, “we reserve the rights for all media use in perpetuity” or something similar to those its a “No Go Zone”.  You can write and get clarification directly from the organization who is running the competition.  “In Perpetuity”,  actually means forever if you wish to sell or use your photo in the future you cannot, you have signed over your copyright, you no longer “OWN” that images.   If the competitions mention use of your image for promotional purposes that’s generally is fine, its is not removing your ownership.  If your an amateur or emerging photographer giving away your image forever might be tempting for the publicity but think about the potential income your may loose in the future if that images becomes a huge visual brand or iconic photo.  A huge risk that you really should consider.

Tip 3

Consider the theme of the photo competition.  If the theme is about your local landscape, entering an image of a bug may be leaving a lot to the judges imagination and although your photo’s idea may relate to you, think carefully, are others going to understand your visual narrative.  Again, read the rules, if its a black and white competition and your entry is a colored photo it will not be considered.

Ross Bridge Tasmania ©penelope beveridge

Ross Bridge Tasmania ©penelope beveridge

Tip 4

Have a “visual narrative” in your image.  To be this simply its the story telling of the image.  Of course if you have studied this area in depth its much more complex and intellectualized.  To me, a visual image is one that draws in the viewer.  If the person viewing your photo stops for a longer gaze you have stood out from the crowd.  Your visual story is being read.

Tuscany Goat Herd ©penelope beveridge

Tuscany Goat Herd ©penelope beveridge

Tip 5

Research your ideas before you shoot.  I do this before all competitions especially if I had not entered into that particular competition previously.  Its best to understand the heart of the intended photo competitions.  Ask yourself, what style do they gravitate too, is this image right for this competition.  For example if the photography competition is about religious icons and your existing images has no reference to this type of competition, you would either pass or go out and research this subject which may open your mind with new ideas to this specialized comp.

Pelicians Feed ©penelope beveridge

Pelicians Feed ©penelope beveridge

Tip 6

Add the “Wow” and be individual – stand out from the crowd.  This can be done whether its a sunset, landscape, people you need to find your unique position with your chosen subject.  Develop a style or look that is individual and have “wow” factor in your image.  Adding wow is adding the soul, the feeling into your image.  Photography that are a pure snap and document, are generally not competition entries.  I recently was a guest speaker at a Camera Club and shocked to hear how negative some of the members were about any additional editing to their images.  Photo-editing is not a dirty word.  Photo-editing or enhancements like any other tool, like telephoto or wide lenses, you adapt to suit the composition, style and mood.  Enhancements can add the oomph, give your image the add expression,  how you felt when you held the camera to your eye and clicked the shutter release.  The camera will document what your eye saw although can sadly miss what your heart felt.  Yes we can capture rich colors like sunsets although others areas due to dynamic range may have been lost.  My analogy of what I mean by “enhance” would be similar to using gel to keep your hair in place, or to mascara to your lashes for a deeper defined look to compliment the eyes, I am not suggesting undergoing or opting for full facial surgery or hair transplant.  Enhancements can be subtle but significant.  Although for the record, beautiful digital (photography) art (which for me is a combination of traditional photography mixed with digital art) I love and create myself.  There are categories for digital art in many photography competitions so ensure you enter in the appropriate categories.


Ansel Adams edited and added his “wow” into his beautiful landscapes, through the use of the zone system and dark room manipulations.  What he wanted the viewer to see, is how he felt, the inner connection he had with the landscape.  He saw the cloud formation dramatic and the landscape either harsh or lush.  Through the use of dodge and burn and many other darkroom skills,  he managed to convey his feeling onto the photographic paper.  His success was not a one off point and shoot, it was a series of experiments and treatments that resulted in some of the most iconic images produced in the past decades.  He challenged himself and added the wow and it worked.  This is what photography is about in most cases, its when the individual photographer can express their inner feelings directly onto a visual medium.

Tip 7

Learn the basic rules in composition, design, color and elements.  These rules work and unless you know these rules, breaking them can result in poor technical quality.  If you are still learning, keep practicing and following the rules.  There are many great blogs and youTube videos explaining what basics in photography.  Again, if you are unsure, research and learn it will add to your skill-base and image quality.

Tuscany Street part of a series Rooftops in Tuscany ©penelope beveridge

Tuscany Street part of a series Rooftops in Tuscany ©penelope beveridge

Tip 8

You need to be in the competition to win.  As humans we all shy from fear of rejection.  Unfortunately, it took me 10 years to over that fear. Learn from my mistake, don’t underestimate your ability and if you are still on your L Plates (learning) there are many photo comps for your level.  Enter and enjoy, feel the satisfaction of winning, challenge yourself and go out and keep shooting.


Penelope is currently a judge for Yellow Pages “Capture the Cover” and Viewbug Group Portraits Photo Comp



Smart Phones Tips for Photography Competition

ELBOWS in, hold your breath, get in close – and don’t forget your smartphone.

That’s the judge’s advice for this year’s Yellow Pages photo competition, which for the first time is open to smartphone entries via Instagram.

Morning Mist in Vineyards

Morning Mist in Vineyards

The historic telephone directory is set to get a social media makeover with budding smartphone shutterbugs vying for a chance to have their photographs gracing the covers of next year’s nine Sydney metro editions.

In its second year, the Capture The Cover competition will encourage people to snap some of Sydney’s hidden gems or their area’s best kept secrets under the theme “Only Locals Know”.

People can enter as many times as they like with smartphone entries made via Instagram by tagging the photo #CaptureTheCover and @Yellow_Au, while shots with traditional film or digital cameras uploaded to: by October 6.

he competition will be judged by Sydney photographer Penelope Beveridge who said it was a chance celebrate little-known local spots.

“It might be a favourite quiet place, the best spot to watch the sunset, a hidden piece of graffiti or even the tastiest coffee only locals know about,” Beveridge said.

“Capture The Cover is a great opportunity for locals to gain exposure and see their work in print.

“It is also a great way to highlight and celebrate what makes Sydney such a great place to live, whether that’s Bondi Beach, the stunning harbour or some of our parklands.”

Autumn Mist in Olive Grove

An internationally renowned photographer, with 17 years’ experience shooting some of the biggest brands including Qantas, Coca Cola and Mercedes, Beveridge will select eight different shots to feature on each of the nine Yellow Pages covers that will hit the streets from February next year.

The best photo in each metro area will receive a major prize of a $1000 cash card, with seven runner-up prizes of $100.

“For me, a winning entry is always one that communicates a feeling, a great shot goes beyond technical composition,” Beveridge said.

“I’d tell entrants not to be afraid of taking lots of photos – the more you shoot, the more great shots you can potentially capture.”


With about a million Australians on Instagram, Beveridge said smartphone photography had come a long way but offered some unique challenges to capturing a great shot.

Her tips include avoiding using the phone’s flash, which washes out ambient light, and if people were shooting in low-light to anchor the phone by leaning it against a fixed object such as a fence post.

“In low light, don’t hand hold,” she said.

Lightning over Vineyards

“Remember when you’re holding your smartphone you’re breathing, and that translates into movement, so I recommend you keep your elbows in and hold your breath.”

From pastel advertising transfers on the cover to iconic Australian images, the historic telephone directory has changed a lot since it was first printed in 1926 as the Pink Pages.

It has also grown, with a 50-year snapshot of the co-bound Yellow and White Pages Newcastle directory growing from 36 pink pages and 116 white pages in 1952, to 1074 yellow and 525 white pages in 2012.

Check out the  “Smart New Page Turned in Yellow Pages Photo Competition” story

Head On Photo Festival Food Photography and Styling by Penelope Beveridge

A Piece of Cake

Raspberry Chocolate Cake was baked, styled and food photography by Penelope Beveridge

Penelope Beveridge was invited to present a practical hands on workshop at Sydney Institute for the Head On Photo Festival on 23rd May on her area of expertise Food Photography and Food Styling for photographers.The group consisted of professional photographers, student photographers, graphic designers, professional food bloggers, chefs and emerging photographers.As a full time professional photographer, Penelope explained how she selects the best lenses for the style and end result desired, the different format cameras  used and advised the instagrammers how to implore similiar techniques with their  iPhones and Android smartphones.  During the demonstration Penelope demonstrated the way to select props and their relationship to the dish.  One of the most difficult areas in food photographing is the use of  lighting both natural and studio.  This is where most photographers struggle as lighting conditions are not constant and Penelope spoke about how to troubleshoot in difficult situations with different lights in a room and how to overcome these situations.   Many food photographers can be “at home” in their own environment understand where a professional stands out is when you are placed into small space and need to overcome the many lighting obstacles.  “Its great when you are working in a control environment, like a beautiful natural lit studio, or in our home or any location that you are very familiar with, take the photographer out of that situation and this is when you need to find solutions to lighting problem, this is when you truly need to understand about lighting”.  I have had to shoot in the back of cafes, in loading docks of catering companies, in restaurants with huge overhead lights, outdoors in paddocks, in the side of streets this is when having the knowledge and understanding of lighting comes to play”, Penelope explained.It was interesting to understand food from a  photographer’s prospective and not a chef and how both chef and photographer can work and collaborate  together.  She stressed the importance  to look at the shape of the food on the dish and also find out what is the “hero” of the dish.  How garnishes should not be hiding the “hero” on the dish and props should not be distracting from the dish.   All the participating photographers were in the Ultimo Studios and received individual advice and guidance during their practical session of the workshop.   The 3 hours was non stop information witnessing  all  the photographers writing down lots of hints and techniques that they can use in the future work.

Below are some of the photos taken by theatre and event photographer David Vagg of David Vagg Photography.

Penelope Beveridge demonstrating Food Photography Techniques At Ultimo Tafe

Penelope Beveridge Workshop Facilitator and Guest Speaker at Sydney Institute, Ultimo TAFE
Penelope Beveridge demonstrating Food Photography Techniques At Ultimo Tafe

Penelope Beveridge explaining camera formats and lenses used in Food Photography
The Participants at the Head On Photo Festival  Food Photography workshop presenter Penelope Beveridge

Penelope Beveridge discussing food styling techniques for the food photographer,
Penelope Beveridge discussing styling techniques in food photography

Penelope Beveridge guiding photographers on lighting techniques for food photography

Cakes made by Sean Beveridge Food Styling and Food Photography by Penelope Beveridge
A Piece of Cake Cookbook published by Momento Pro

Inside the Pink Ombre Cake Food Photography and Food Styling by Penelope Beveridge

Instagram Food photography tips using your iPhone or Android advice by Penelope Beveridge

Penelope showing the group how to shoot tethered to the computer. All equipment supplied by the Sydney Institute.


Penelope Beveridge Food Photography and Food Styling based in Sydney Australia

ABOUT Penelope Beveridge

Penelope is an international pro-photographer based in Sydney Australia , artist, VP of the Australia Commercial and Media Photographers of Australia, TC 42 Committe Member which is recently Australian Branch of the International Standards Organisation  and industry representative who enjoys a variety of roles and successes in her field.  She boasts an extensive list of high profile clientele, from companies such as Virgin Airlines, Coca Cola, Mercedes, and Museum of Sydney, National Gallery of Australia, Tourism Australia, Destination NSW and individuals from Prime Ministers, celebrities to TV personalities.  With over  17 years’ experience in  the advertising and commercial industry, her images have appeared internationally in magazines like Vogue Living and Entertainment, Gourmet Traveller, Belle, Inside, Delicious plus food photography and styling for a number of cookbooks and other high end publications.  In addition, Penelope’s food and fine art work has been featured in Australian Photography, Photoshop Australia and Digital SLR Magazines.  Judge for photography competition “Food Glorious Food”, Nikon Magazine, Judge for UTS “Green Week”, and recently Creative Director for advertising campaign for Food Industry Group.  Winners of over 36 awards from the International Photography Awards New York and Winner of the Sydney Morning Herald, pro division “Shoot the Chef” competition.



Vivid Festival Guest Speaker Penelope Beveridge

Penelope Beveridge  Sydney Professional Photography and Miccal Cumins owner of Gastronomy Catering held a workshop at the OPT (Overseas Passenger Terminal The Rocks Sydney Australia) for Sydney Vivid Festival on how to create better food images for your Do-it-Yourself Cookbooks with book publishers Momento Pro.  The day started out with torrential rains, thunder and lightning also this did not stop the booked out seminar from going around.  The handy hints included how to compose and style your food and checking of the types of props, dishes and cultery you are using.  One helpful hint was using smaller dinner plates as super large plates are difficult to get into your composition and keep the food as the hero.

Sean Beveridge husband and Penelope Beveridge also run a blog called “Food and Beveridge”  check out their blog and created “A Piece of Cake” with beautiful cakes with recipes especially for this event.  The cakes were styled and photographed by Penelope and Sean did most of the cooking.  The dynamic duo created the stunning “A Piece of Cake” in just 2 weeks.

images by David Vagg Photography

Penelope demonstrating how to light and compose for food photography

Vivid Festival Sydney is the biggest light show festival in the Southern Hemisphere.  Buildings and locations come alive after dark and stay lit until midnight for the period of the festival which is approximately 10 days.  During the festival their are interactive activities, workshops and guest speakers.  It a festival celebrating light and the use of light with art, installation, photography and architecture.

Working on a TripodCheck out the Vivid website

Yellow Pages “Capture the Cover” Judge

Yellow Pages “Capture the Cover”

Venice Italy

Venice Italy

Yellow Pages is currently running “Capture the Cover” Photography Competition open to all levels of photography.  This is a great opportunity as the winner’s photo will feature of the front cover of one of the Yellow Pages phone directory.  To have your photography displayed permanently on a front cover is a photographer’s dream.  This competition is open to smartphones users, point and shoot and high end DSLR cameras, just check out your local region and capture a great shot.  I would urge anyone interested who has a passion to photograph to get your entry in today.  Don’t think about it, remember the old saying “you need to be in it to win it”.

As a Yellow Pages Judge for New South Wales I will be looking for images with “wow”.  Check out my “Capture the Cover Photography tips.  Entries close in NSW October 2013.

Check out the Yellow Pages website today.

positano sunset

Positano Italy “Sunrise Fishing” ©penelopebeveridge






Capture the Cover Photography Tips

Podcast by Penelope

Yellow Pages “Capture the Cover” Judge Penelope Beveridge

Yellow Pages “Capture the Cover” photography competition

If your photo makes it all the way to the front cover of the Yellow Pages®, you could share in more than $60,000 worth of prizes. Not to mention your image will be enjoyed by thousands of people across Australia.

10 Top “Yellow Pages Capture The Cover”

Travel Photography Tips

Photography is essentially about capturing a “moment of time”. As soon as your finger hits the shutter release that is the instant that you will preserve, time was stopped for that split second and recorded to hold forever.

The shutter  does not discriminate if you had considered all the facts before taking the shot, this is where you need to have the skill and set up your shot before hitting the button!

Travel photography whether its overseas or local should rarely be a quick hit or miss capture. Constantly I am asked “Penelope how did you get that shot and those beautiful colors in your image”. In this article I will give 10 tips, trade secrets on better “Capture the Cover” Photography that will improve your travel images.

Tip 1 – Plan your Day

Before I go to a new town, site or landscape location there are a number of factors that I consider like the weather,  the season, the time of day to shoot and where will the sun be when I arrive.

Sunrises and sunsets display magic light for images, beautiful skies, glimmering ripples on water, mountains may have a rim of golden hue capping their peaks and you have approximately 20 minutes of opportunity to capture this amazing light and make an ordinary shot look extraordinary. Be prepared to get up early in the morning and trek to your destination before the sun goes down.

I use a great smartphone apps called “Sun” for iPhone and for my Android “Sun Surveyor”.  These sun orientation apps allows me to check the sunset, sunrise, twilight of a location whether its a building or landscape and zoom into Google earth or maps so you can see where the light will be hitting and what the shadows will be covering. This is excellent if you want to photograph the exterior of a historical building. Buildings covered in shadow or having too much light are not generally pleasing to the eye.

A trade tip for sunsets is to check for clouds. Clouds will make sunsets more interesting so check out the type of clouds you have available. Cumulus clouds generally start forming in late morning, peak in development by mid-afternoon and then start to dissipate as sunset approaches. High cirrus or stratus clouds stay around longer and they make beautiful colorful “streaks” across the sky. Their colors are reflected which will make the sky more interesting.

If you want a lot of pink and crisp color lines in the clouds, you will need an atmosphere that is clear with low humidity. If you want the sun to be a hazy large ball with the brightness a bit “tamed”, you need more particles in the air (pollution) and/or high humidity.

Unfortunately there are no easy answers in determining which sunset will be the best, this is up to mother nature.

Positano “Sunrise Fishing” Italy @penelopebeveridge

Tip 2 – Scout the Area

My goal is to capture the essence, the soul of the area. It will be impossible to do this without some knowledge. Initially when I get to a destination I like to scout around the area first. Find the unique characteristics and plan what to shoot. During the course of this action I may take a few quick shots with my smartphone for further guidance and assurance that the position selected is the best spot to set up my gear.

I always travel with a tripod, if I fly to a location I pack a very lightweight one. Getting the feel of a destination and pre-visualizing your final images before using your camera or smartphone will make all the difference when the light is at its peak. Things to consider, the composition, should you shoot landscape (horizontal format) or portrait (vertical format), why are you choosing this location, what is the main subject and what is the most interesting detail in this image.

Other handy apps I use on my smartphones are the apps to show the weather, a compass, Google maps/earth , Geolog tag my photos and a photography app for DOP depth of field high recommended by understanding best F-stop to use in landscape photography.  PhotoJot is an iPhone application that will record locations and GEOTAG for Android.  Keeping a record on the locations is a great tool and highly recommended.

Ross Bridge Tasmania Australia
photography by Penelope Beveridge


Tip 3 – Previsualize

Before you start think about the end result. Pre-visualize your final print. If you are shooting with a digital SLR or smartphone with editing apps,  will your final image be color or black and white.  Does your images have an interesting foreground subject?

Foreground could be people, grass, trees branches, animals or buildings. Sometimes we use foreground to “frame” the main subject, the “hero” of the image.  Think first, “what is the hero of my image”.  For example is the hero in the composition a beautiful tree, perosn, wildlife, a flower or a structure like a bridge? Will the background enhance the “hero” or will the background distract from the main subject. For example if you have a black panther sitting in front of dark green plants without proper sunlight the “hero” being the panther will blend with the dark green plants and will be difficult for the viewer to see.  This is why wildlife photographers sit in trees or behind bushes waiting for hours for the right sunlight and for the “hero” the wildlife to move into a spot where the foreground and the background is perfect.  Its takes patience although the end results are worth it if you have the time.

Another example to consider, your subject the “hero”  is a person wearing dark clothing and they are standing next to a dark building, this can be a tricky situation to get a great image. The subject may become lost in the background. Look through the lens you plan to use. Are you close enough to your subject or do you need a wider angle? Should you blur out the background by using a shallow depth of field and only focusing on the subject? These are issues that you should be thinking about beforehand. Write yourself a brief of what you wish to capture so you do not forget.

When traveling it can be overwhelming visually and you could fall in the trap at snapping everything and anything without any real thought of your story and flow of images.  Today I tend to take a few shots with my smartphone to get a feel of the area and then use those images as a guide on what I really want to capture.  If you are feeling a tad stale in creativity, this is an excellent method to get your inspired about a location.

In point form, jot down your main images such as people in the marketplace, the temple with a monk walking past, the bike rider, the food etc.  Of course, those amazing images jump into your sight when you are walking around with your camera, so be prepared and ready for those moments too.

At the location you can use an iPhone application called Viewfinder basic or Viewfinder Pro to help compose your shot, choose your focal length and it supports every digital camera and film based camera on the market.  For Android Smartphone check out “Camera Pro” app. I also love to take video of locations on my smartphones too and there are a number of excellent video apps available.

Campbell Town, Tasmania Convict Built Church photography by Penelope Beveridge @penelopebeveridge

Tip 4 – No Flash No Tripod

Sometimes we are in places that do not allow tripods or flash. If you are you need a wall, chair, bench or any steady surface to brace your camera against it. If it’s low light you will need to avoid holding onto the camera as your breathing can cause movement blur. Many photographers carry small bean bags, stress balls and backpacks to steady their camera. To ensure sharpness go for a faster shutter speed. If you have a digital SLR with interchangeable lens consider the type of lens you are using.  Unfortunately, this is an area that most smartphones are not on the same playing fields as camera although there are rumours that smartphones manufacturers are now addressing this problem.

Long lens, telephotos and zooms need to be very steady. For example, if you are using a 200mm telephoto lens at aperture F8 and shutter speed 1/125s you will probably have some blur. Our trade trick here is never hand hold a lens where the lens size is more than the shutter speed eg you have a 200mm telephoto lens, you want good DOF (depth of field) at F8 or F11 and to achieve good exposure with the available light your shutter speed will be set at 1/125. Take the number of the shutter speed 125 and the lens is 200mm, the shutter speed is less than the lens size.

Its a quick simple way to realize you will probably have a slightly unsharp image and lose the sharpness in the fine detail. Another example you have a 50mm lens and your shutter speed is only 1/25 again you should be using a tripod or steady the camera on a surface. Consider your shutter speed in lower light situations, try and increase your shutter speed or find a surface to brace your camera. You can increase your ISO, although depending on your camera this can introduce noise (a grainy look) into your image.

Another trade trick, is set your camera onto a hard surface, then change to “self timer” approximately 5s and this will prevent any movement that may occur.  Remember trying to hand hold on very slow shutter speeds will result in unsharp images even if you feel you are very steady, even breathing will affect the camera.

Pigeons in Rome, Italy photography by Penelope Beveridge @penelopebeveridge

Tip 4 – Your Lenses

If you are in very low light situation choose a wide angle lens. With steady hands you can set the shutter speed much lower than the other lens types. I regularly use my 24mm lens and can use slow shutter speeds at 1/15 handheld and get excellent results. Wide angle will allow for more information of a scene although make sure you are clear in your mind what is the main subject of the scene. Sometimes if I am restricted with what I carry, I will choose my wide angle lens.

For shallow depth of fields, closer subjects choose a telephoto lens. Sometimes while traveling these lenses can make you very conspicuous, screaming looking at me I am a photographer. I tend to chose my longer lenses in the right situation. If you do not have a long lens, you just need to get closer to your subject. In many situations with is a great opportunity to meet people and ask their permission to photograph them.

Macro lenses are excellent for extreme close ups, showing fine details, plants, flowers etc.

South Coast of Nsw South Wales Australia photography by Penelope Beveridge @penelopebeveridge

Tip 5 – Shooting People

If you intend to sell your images of people you will need a model release in most cases. There are model releases available on iPhones eg iRelease and for Android “Easy Release” if you do not have a smartphone with this application available, you should print some model releases and carry them with you.  With Yellow Pages “Capture the Cover” do not show an identifiable people, please check the Capture the Cover rules on this link.

It would be a great disappointment if you have a wonderful images of a person and you are restricted to sell this due to no model release. Most stock libraries, editors and agencies request that you have a signed model release. In some locations a Property release is required as well. This depends on the country and location.

Another iPhone and Android app that is on the market is “Photographers Contract Maker”, there is a Lite version to trial. You can create custom releases or contracts.  Remember if you have people in your images and wish to sell commercially you need a model release, permission from the people or the identifiable person.


Dog Beach Western Australia photography by Penelope Beveridge @penelopebeveridge

Venetian Man, Venice Italy photography by Penelope Beveridge ©penelopebeveridge

Tip 6 – Continuous Mode

Most DSLR have single and continuous mode available. If you are capturing action, movement or shooting in lower light the continuous mode is a better choice. The amount of images you capture in a second, will depend on the camera and model you are using.

Misty Dinner, Sydney Beaches Australia photography by Penelope Beveridge @penelopebeveridge

    Interesting Angles Tip 6

Your viewpoint and composition will help give your image that “wow” factor. If you are at a destination that has been covered multiple ways by other photographers, try and compose something different. Whether it means crawling along the ground, hanging from a tree, walking up a mountain and shooting down, images shot differently from the rest stand out.

I have looked at sea views and decided to actually walk into the water to get my shot. Again, I will hang out of building windows for a great aerial perspective and have crawled along the ground to shoot a monk. The monk was throat playing a huge 8 foot trumpet and the only way that I could get the most interesting angle was down on the ground looking up the trumpet to the monk. This image was widely published by the magazine who commissioned the shoot.

Vary your angles too. Try not to frame all images the same distance, same level, same lens as this will be very boring for the viewer. You need to have close ups, distance shots, mid length, lower angles, high angles and aerials. Mix it up, get variety and your images will be more appealing.

A handy smartphone app is The Photographers Ephemeris as it helps you plan your outdoor shoots, particularly landscape and urban scenes. It is a map-centric sun and moon calculator, see how the light will fall on the land, be it day or night anywhere in the world.

Amalfi Beach, Italy photography by Penelope Beveridge @penelopebeveridge

Tip 8 – Storage

I try not to travel without my computer and external hard drive. Deleting any image should be avoided until you return to your computer and check them first. I like to ensure I have my shot, that means I shoot several images of the subject I am capturing. Once you are back to base the moment is gone.  The DSLR takes both SD cards and Compact flash cards I never take just one.  My advice stock up on memory cards they as very handy.  I have 64gb, 32gb, 16gb, 8gb, 4gb and taken them all with me.  Handy hit:  always have your memory cards in a multi holder.  Mine takes 6 memory cards.  The memory cards that have not been used are stored in the holder with the label visible, faced up eg Sandisk 64gb label.  When I use a memory card, I turn the card face down so the Sandisk label is no longer visible.  I know that this memory card has image files that need to be downloaded into my hard drive when I get back to the office/home.  Once they are downloaded that when the memory card will go back into the storage holder label face up.  Get into a workflow routine like this and you will not be accidentally wiping you files that you think you downloaded but in fact your had not.  This is a best work practice.

If you only shoot one or two images your risk is high that you have not captured a great shot. The image could be slightly unsharp, not composed correctly, horizon in background is tilted or a person has blinked. Take more as insurance. You will be a happier photographer to over shoot than under shoot.  There is no competition amongst pro photographers who shoots the least amount of photos.   Its a very rare circumstance that I take only one or two images on a subject. Its poor practice. Even when I was shooting film we shot rolls and rolls of film.

Bonsai Garden, Kyoto Japan photography by Penelope Beveridge @penelopebeveridge

Tip 9 – Get off the beaten Track

Try and discover what the area is really like. Talk to the locals, ask them about their area. You may even hire a guide to take you to locations that are off the beaten track. To get great travel images you need immerse yourself into the area. You have to leave your hotel room, pool, shops and go on an adventure. Its rare that great images come to you, you have to go out and find them.

I have traveled back to the same area a few times to recapture, the first time you can be overwhelmed with the new experiences, new smells, sounds and you can fall into the trap of shooting the same images as the tourists. You get home and there is nothing new and exciting. Go back again and you have a more focused view on the area.

This is why I like my computer with me when I travel. I can gauge if I need to return and recapture before moving on. If a computer is not possible ensure several compact flash or SD cards available. The minimum size I use is a 16mb CF card.

Getting off the beaten track refers to areas less traveled by tourists you can find this in any big city, country or town.

Heart Reef, Whitsunday Islands, Queensland Australia photography by Penelope Beveridge ©penelopebeveridge

Tip 10 – Bracket your Landscape Image

The eye sees scenes very differently from your camera. Our eyes capture the full dynamic range, you will see the detail in the shadow, the sky and the clouds. When you try to duplicate what you see it can be very disappointing due to the high dynamic range that your camera was incapable of recording. In these cases, most pro photographers will take several images that will be merged together in an imaging editing software program such as PhotoShop or Photomatrix.  This could be a minimum of two images to several images.

Below is a list of the terms to give you a better understanding how to create a HDR image. The final tweaking of a HDR image is very subjective and this will depend on what appeals to you.

When you bracket for HDR only bracket your shutter speed not your aperture. If you are using a program on your camera, use Shutter priority not Aperture priority. Taking two or more photos with different exposures of the same scene is bracketing. When I have a scene that has dark landscape and bright sky, I will bracket my shutter speed e.g. from 1/125 then next shot 1/60 and final shot at 1/30. You can set most cameras onto Auto Bracketing or you do this manually on your camera. Remember best to change the shutter speed not the aperture

Remember most digital cameras have a limited dynamic range (the exposure setting determines which part of the total dynamic range will be captured). Here are some recommendations for taking different exposures for the HDR image:

1. Mount your camera on a tripod, it must be steady. If you have no tripod mount your camera on a steady platform, like a rock etc. Although you must not allow the camera to move during the bracketing stage.

2. Set your camera to manual exposure mode. Select an appropriate aperture for your scene (e.g. f/8 or less if you need more depth of field) and the lowest ISO setting. Only change the shutter speed not the aperture size when you take a series of bracketed images.

3. Measure the light in the brightest part of your scene usually water or sky (spot metering or in Av mode to point only the highlights) and note the exposure time. Do the same for the darkest shadows of your scene.

4. Determine the number and value of exposures necessary. Take as a basis the exposure time measured for the highlights. Multiply this number by 4 to find the next exposure with a stop spacing of 2 EV. Multiply by 4 successively for the next exposures till you pass the exposure measured for the shadows. (NB:  Most daylight outdoor scenes a minimum of 3 exposures spaced by two EVs are often sufficient to properly cover the dynamic range)

5. You can make use of Auto-Exposure Bracketing if this is an available function in your camera. It must allow a sufficient exposure increment and number of auto-bracketed frames to cover the dynamic range. Generally you need to adjust the shutter speeds.

Once you have all your images you can use an image editing program to merge all these images into one HDR images. You will adjust via tone mapping.  Tone mapping is applied via image processing software like Photoshop or Photomatrix.  It’s used to get the most detail out of the image and maximize the contrast although preserving the image detail and color appearance.

Tone mapping helps address the problem of strong contrast reduction from the scene values (radiance) to a more desirable and appealing range while preserving the images details and color of the original image content.  There are a number of great tutorials to watch on YouTube to see how to process your images into a HDR image.  This takes some practice but the results are worth the effort.

For more Yellow Pages Capture the Cover Photography Tips check out clink on the link.

The Olgas in Sunset, Northern Territory Australia Aerial photography by Penelope Beveridge @penelopebeveridge

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food and beveridge information

Penelope Beveridge is a passionate award winning professional photographer and has a philosophy is to share her knowledge and journey with you. Penelope welcomes you to become part of her community. Food and Beveridge is an informal blog to share, comment, help and discuss everything that is connected to travel, lifestyle and food. Inviting you to come and join us.